Princeton Town Topics – Let’s Talk Real Estate – May 5, 2010
STRATEGIC PRICING
When you decide to sell your home, your next decision is–“How much should I ask?” If you ask too little, you could sell quickly but lose money. Asking too much for your home could cause it to sit on the market without an offer.
Your Realtor wants to sell your home as soon as possible, for the best price. The professional agent will use a Comparative Market Analysis to determine the price for your home. You may be advised to reduce the asking price if buyers fail to appear after a certain period of time. If you are serious about selling your home, you should take your Realtor’s advice. The first price reduction must be enough to attract a new set of buyers and hopefully multiple offers. The monetary value of a house is only what someone is willing to pay for it, but if the market analysis is done correctly, you will get the maximum amount–and a timely sale.
