Princeton Town Topics – Let’s Talk Real Estate – June 23, 2010
GIVING NEW LIFE TO AN OLD LISTING
In every area there are homes that sell rather quickly, while others seem to linger on the market. If the “For Sale” sign in front of your house has become a neighborhood fixture, it is important to work with your agent to keep your listing fresh.
Whenever your house is shown, the Realtor will get feedback from buyers or other Realtors about your house – what they liked about it and what did not work for them. Don’t delay in implementing any ideas that make sense to you. Examine three factors: price, condition, and marketing. Should there be a price reduction? Are there any features that make your home show poorly? Are there other avenues of marketing?
It is almost as frustrating for the agent as for the seller if there are no offers. Real estate professionals have tried everything from fresh paint to new landscaping to attract buyers. The right one will come along, especially if your house looks its best.
